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Nancy Largay
Director, Business Development
The Global Executive Companies
As a seasoned veteran in the events business, Nancy is especially adept at brand establishment and in developing custom marketing and sponsor programs designed to increase brand identity while also increasing sales revenue.
Nancy Largay joined The Global Executive Companies early last year as Director, Business Development. Nancy specializes in developing and implementing creative solution-based sales and sponsorship programs, as well as a strong background in business development.
Largay worked for Reed Exhibition Companies, (1991-2000) and Penton Media (2000-2001), prior to starting her own consulting company, Largay Media LLC. During her nine-year tenure with Reed Exhibition, Largay rose swiftly through the ranks, moving from Senior Sales through to Vice President, Sponsorship. Nancy never failed to achieve her budgetary revenue goals at Reed, hitting or exceeding the mark in seven consecutive fiscal years. Largay's success continued at Penton Media (2000-2001) as her teams met the budgetary goal on all events.
In 2001 Largay struck out on her own, starting Largay Media LLC in September 2001. Her first client, pulvermedia, brought the opportunity to venture out on her own. She quickly built a client list that also included the Reed Exhibition Companies, the Toy Industry Association, the IIR Tradeshow Group, ST Media Group, TJR Industries, Unicomm, Corporate Event Magazine and Gartner Group.
Largay has been awarded a number of illustrious honors, including the Presidents Award for Reed Exhibition Companies in 1999, the Reed Exhibition Companies Outstanding Achievement Award (1994, 1996, and 1997), and the NY Chapter of IAEM's Diamond Award for Outstanding Contributions (2000).
As an member of the International Association of Exhibition Managers (IAEM) and SISO, Nancy frequently speaks at organization meetings, both on the national and regional level.
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