Companies with breakthrough event tech or amazing new business models will compete before a rapt audience of SISO executive level attendees, sharing the best new thinking on business models, technology and talent in SISO's new "Event Innovation Battlefield."
SISO will rev up the Event Innovation Battlefield with an abbreviated version of the competition at the 2013 meeting before taking it full-throttle at the Executive Conference in Atlantic City in 2014. This year, executives will experience industry innovations in a thrilling session where three vetted presenters attempt to impress with their concept, creativity and the benefits of their products. After a brief critique by a panel of experts, the audience will cast their vote for the product and presentation they found most impactful. Winners will be announced immediately.
The company that claims the coveted "Event Innovation Battlefield" title will have the unique and strategic opportunity to be mentored by SISO leaders and gain access to some of the largest companies in the event industry. Likewise, the winning presenters will enjoy a complete program of recognition through the SISO website and the event industry press. The prestige that accompanies this award is invaluable, especially for start-ups to gain a strong foothold in the marketplace. As the preeminent association in the event industry, SISO’s acknowledgement of the winning company as an influential thought leader substantiates their credibility, validates their ideas and differentiates them from their competition.
In 2014, the Executive Conference attendees will enjoy the Battlefield as a permanent feature for an entire afternoon of presentations, hard-hitting discussions, voting and an awards ceremony. Only those companies who have successfully outpaced the competition throughout the rigorous application process will showcase their innovations the Executive Conference in the categories of Event Technology, Event Business Models and Student Presentations.
Presented by: David Adler, CEO, Bizbash,
Marco Giberti, President, Reed Exhibitions Latin America
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