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27 Oct 2026

SISO Marketing Exchange presents: Is Your Event in the Answer? A Commercial Guide to LLM Visibility

đź“… Join Us October 27 at 1:00 PM ET

Search is changing fast. For event marketers, commercial leaders, and organizers, this session will reveal how audiences are using ChatGPT, Claude, and other large language models to discover which events to attend, what determines whether your event appears in the answer, and the practical steps you can take now to increase visibility, registrations, and revenue.

🎤 Session Host: Laura Davidson, SVP, Digital, mdg

âś… Register today: https://bit.ly/4dltsvU
Registration is free, but advance registration is required to attend.

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What Our Members Say

  • "SISO Exchanges bring together thought leaders to share stories, spark new ideas, and turn inspiration into action. For me, they have created a space to learn, share insights, and build meaningful conversations with people who understand both the challenges and opportunities of our industry. By connecting professionals face-to-face, these organizations and the events they host create communities where great ideas are born."
    Kate Youngstrom, Head of Marketing, RX US & Mexico
  • “Being a member of the SISO Marketing Exchange has been incredibly valuable to me. What makes this group so impactful is the opportunity to hear directly from a diverse group of peers who face many of the same challenges. The collaboration and open exchange of ideas consistently inspire me with fresh perspectives and new ways to address the challenges facing my team.”
    Lauren Ocoma - Group Vice President, Brand Strategy and Commercial Development – FDIC
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    Brad Graver, President - Secure World
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    Don Pazour, CEO, Access Intelligence
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    Liz Irving, CEO, Clarion Events
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    Tony Calanca, Calanca & Associates LLC
  • “Our industry thrives on the personal relationships that face-to-face builds, and the CEO Summit is the ultimate place to build YOUR network!”
    Tom Mitchell, President, Messe Dusseldorf North America
  • “As busy, independent, for-profit organizer, SISO keeps our company connected to all the key players working in this industry and allows great relationships and ongoing learning of best practices from the best in the business. All invaluable assets to help move our business forward."
    Howard Hauben, CEO, H2 Events
  • “The SISO membership represents the entire for-profit tradeshow community and the annual SISO conferences are must-attend events for their educational and networking value.”
    Joel A. Davis, Founder & CEO, JD Events

 

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