Case Studies/White Papers
-
SISO Deep Dive: Case Study on FDIC International
January 2022Clarion Events North America produces its largest trade show of 2021, attracting nearly 24,000 fire industry professionals to FDIC International in Indianapolis -
The event organiser’s perspective on data ownership
October 2021This paper is a a cross-industry collaboration sharing the organiser’s perspective on data ownership. -
SISO/UFI Deeper Dive: Case Study on MWC Barcelona
October 2021GSMA restarts the European exhibition industry with the production of Mobile World Congress (MWC) Barcelona -
Informa Markets constructs a path forward for trade shows in Las Vegas
-
International Market Centers produced the Las Vegas Market, the first event at its new Expo at World Market Center Las Vegas, and the first major trade show in Las Vegas in more than one year.
-
Reed Exhibitions USA safely produces its first show in the U.S. since the pandemic
-
Three independent show organizers join forces to bring a safe in-person marketplace to the fashion industry with COVID-19 testing
-
SISO/UFI Deeper Dive: Case Study on Surf Expo
February 2021Riding the Wave: Surf Expo Shifts to Serve Market Needs -
SISO/UFI Deeper Dive: Case Study on IGES & SMGS
January 2021Show & Sell: An inside look at two gift shows — one by Emerald and one by Clarion — that were held in-person in November in Tennessee -
SISO/UFI Deeper Dive: Case Study on Connect Marketplace
December 2020What do event planners want more than anything in 2020? To meet in person. While that has primarily been unfeasible due to COVID-19, one independent show organizer, Tarsus Group, found a way
11 Results