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01 May 2026

Exhibitions Industry Collective Partners with CNTV to Launch Workforce Development Video Series

Exhibitions Industry Collective Partners with CNTV to Launch Workforce Development Video Series

The Exhibitions Industry Collective has partnered with CNTV to produce a new workforce development video series highlighting the diverse career opportunities in the exhibitions and events industry.

The initiative is a collaborative effort by the Exhibitions & Conferences Alliance, Experiential Designers + Producers Association, Exhibition Services & Contractors Association, International Association of Exhibitions and Events, the International Association of Venue Managers, and the Society of Independent Show Organizers—all members of the Exhibitions Industry Collective.

The goal is to showcase the human side of the industry to inspire students and professionals to consider careers in exhibitions and events.

“Workforce development is one of the most critical issues facing our industry, and storytelling is a powerful way to address it,” said Vinnie Polito, Chief Executive Officer of the Society of Independent Show Organizers. “By creating a video series, we’re able to put real faces and real career paths in front of students and emerging professionals, showing them that the exhibitions and events industry offers meaningful, dynamic, and long-term careers.”

The Associations that comprise the collective are committed to welcoming and encouraging the next generation of workers to the events and exhibitions industry.
 
These videos spotlight just a fraction of the great career opportunities that exist in the industry. Each video will feature industry professionals, behind-the-scenes footage from show floors, and social media clips. Distribution is planned across digital platforms and social media to reach students, educators, and young professionals.
 
This video series is a part of the Exhibitions Industry Collective's broader workforce development initiative, which includes a joint job board, presentations to schools and colleges, and exhibiting at career-focused events. The videos can be found at both the Exhibitions Industry Collective website and at SISO’s website.

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About the Society of Independent Show Organizers
The Society of Independent Show Organizers (SISO) represents for‑profit companies that own, produce, or manage face‑to‑face trade shows, conferences, and events worldwide. Its members—from global corporations to entrepreneurial businesses—collectively produce thousands of events each year. SISO supports its members through peer networking, education, industry insights, and best practices. Learn more at www.SISO.org.

About the Exhibitions Industry Collective
The Collective is a collaboration among six leading industry associations (ECA, EDPA, ESCA, IAEE, IAVM, and SISO) united in their mission to advocate for, advance, and strengthen the exhibitions and events industry. Learn more at exhibitionsindustryawareness.com.

About CNTV
CNTV is the leader in video production for the exhibitions and events industry. CNTV partners with major associations and event organizers to deliver compelling digital content, live broadcasts, and sponsored video programs that elevate engagement and extend event reach. Learn more at www.cntvnow.com. 
 

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