Skip to main content

Speakers

SISO

Loading
Courtney Muller

Courtney Muller

President, Manifest

Courtney Muller lived in 8 states before she was 14 years old. Which might be the reason she loves the travel and pace of the events industry! Courtney started her career in events in 1991.

Courtney is currently the President of Manifest, a global event focusing on innovation and how technology is transforming the supply chain. Courtney leads the Manifest team and drives all strategic partnerships for the event. Manifest is owned by Connectiv, where Courtney also serves as Chief Corporate Development Officer. Connectiv is a live events studio that creates next generation, experiential, innovative events across a number of industries.

Recently Courtney worked for Clarion Events North America where she was Chief Corporate Development and Strategy Officer. In her role she was responsible for acquisitions, new business, partnerships and commercial development for Clarion North America. Courtney also oversaw two acquisitions, InsureTech Connect and The National Grocer’s Association Show. During her 4 year tenure the North American Division of Clarion grew by 4 times, putting them on the map of the leading event organizers in the U.S.

Prior to Clarion Events, Courtney was Executive Vice President for Urban Expositions where she oversaw the team and portfolio of almost 35 events. Clarion Events bought Urban in 2016 and Courtney continued on to help build the North American division of Clarion.

Courtney has 33 years of trade show and event experience which includes a 20 year career at Reed Exhibitions where she rose to the role of Senior Vice President overseeing a portfolio of 10 industry leading events in five sectors, including multiple Trade Show 200 events (Global Gaming Expo Las Vegas and Macau, The Vision Expos, Interphex and BookExpo America as well as New York Restaurant, Florida Restaurant & Lodging and California Restaurant events). She also oversaw the sponsorship revenue team as well as the conference teams for all U.S. Reed events.

Muller is recognized for building strong relationships with association partners and customers. Over her career she has worked with The American Booksellers Association, The American Gaming Association, The Vision Council, The New York State Restaurant Association and the National Indian Gaming Association and the National Grocer’s Association. Courtney’s creative approaches to growing business are exemplified by her strong leadership and team building skills.

Throughout her career Courtney has developed award-winning teams that grow businesses, deliver results and create meaningful and lasting relationships with the partners, customers and industries they serve. Her teams have won multiple corporate and industry excellence awards including Fastest 50 honors.

Courtney was named as a “Great Woman in Gaming” by Casino Enterprise Management Magazine in 2006. She was also featured on the cover of Trade Show Executive in 2012 as an industry leader. In 2019 Courtney was named one of the 500 most important people in events by BizBash. She has worked as head of the International Committee for IAEE and is a previous board member of SISO (Society of Independent Show Organizers).

Notably, Muller was one of the leaders that created SISO Women, she was the first Chair of SISO Women and a driving force for this group that is still active and growing today. Courtney is currently a member of the Events Venture Group, a new group helping event entrepreneurs with advisement, mentorship and investment.

Courtney is a graduate of the University of North Carolina at Chapel Hill. She enjoys gardening and cooking and adores the natural beauty of her island home in North Carolina. She and her husband and dog live on the Topsail Island Sound and only steps from the beach! They have three grown children and three grandsons

What Our Members Say

  • “Without a doubt the most valuable three days of the year for networking, learning, and meeting colleagues.”
    Tony Calanca, Calanca & Associates LLC
  • “Two of the best acquisitions Access Intelligence had executed came directly from contacts and discussions held at the SISO CEO Summit. Beyond that important networking for transactions, I learn best practices from the best in the industry. The ROI for membership is immeasurable.”
    Don Pazour, CEO, Access Intelligence
  • “Our industry thrives on the personal relationships that face-to-face builds, and the CEO Summit is the ultimate place to build YOUR network!”
    Tom Mitchell, President, Messe Dusseldorf North America
  • “As busy, independent, for-profit organizer, SISO keeps our company connected to all the key players working in this industry and allows great relationships and ongoing learning of best practices from the best in the business. All invaluable assets to help move our business forward."
    Howard Hauben, CEO, H2 Events
  • “The SISO membership represents the entire for-profit tradeshow community and the annual SISO conferences are must-attend events for their educational and networking value.”
    Joel A. Davis, Founder & CEO, JD Events
  • Being a member of SISO has allowed me to navigate the dynamic landscape of our industry in the most effective way possible. Personally, it’s been a journey of continuous learning, networking, and collaboration that fosters deep relationships with industry leaders. Professionally, the insights I’ve gained, the resources I have accessed, and the collaborative initiatives and advocacy work have helped to take my organization to new heights. SISO, to me, is an indispensable asset for my career and business.
    Liz Irving, President, Clarion Events