2020 Conference Program

2020 Conference Schedule

  • Human Resources
  • Marketing
  • Small Business
  • Stream 1
  • Stream 2
  • Stream 3
  • Women's Leadership
Tuesday, August 11, 2020
  1. SISO Women's Leadership Forum - Welcome and Introductions
  2. SISO Women's Leadership Forum - Part 1: Influence and Visibility
    Our mindset directly impacts the results we can expect for both our businesses and our careers. Creating an empowering mindset supports the results that drive success. In this session, you’ll learn tools that support the ability to influence and increase overall confidence. You’ll also create a networking plan to better leverage relationships and increase visibility.
  3. SISO Women's Leadership Forum - Networking Break
  4. SISO Women's Leadership Forum - Part 2: Visibility for Boards and Beyond
    In part two of our session on influence and visibility we set our sites on corporate boards. We’ll look at data and trends and the potential paths for women to get on a corporate board. Expect to assess your current experience and learn how to communicate your unique strengths and qualifications via a short elevator pitch based on the influence mindset created in session one.
  5. SISO Women's Leadership Forum Networking Lunch

    Exclusively for registrants to the full-day program.

    Hosted by:



  6. SISO Women's Leadership Forum - Session 3
  7. SISO Women's Leadership Forum - Session 4
  8. SISO Women's Leadership Forum - Networking Break
  9. SISO Women's Leadership Forum - Session 5
  10. SISO Women's Leadership Forum Wrap-up
  11. Transportation for Opening Night Reception and Dinner

    Hosted by:

  12. SISO Summer Conference - Opening Night Reception & Dinner


    Hosted by:



Wednesday, August 12, 2020
  1. Breakfast

    Hosted by:



  2. Welcome and Introductions
  3. Opening Keynote: SISO Town Hall 3.0
    Join us as we continue the conversation about the impact that COVID-19 has had on the tradeshow industry around the globe. We will pick up where we left off from the March 31st and June 3rd SISO Town Hall webinars. SISO feels strongly, now more than ever, we need to come together as a community, share our experiences and pivots, and get answers to burning questions. You will have an opportunity to submit your questions in advance of the session and we’ll deliver our answers and perspective during the Town Hall.    
  4. Networking Break

    Hosted by:



  5. Return of the Economist: COVID-19 Economic Update

    COVID-19 rocked what had appeared to be a nearly invincible economy; one associated with substantial job growth, multi-decade lows in unemployment, sturdy compensation increases, robust retail sales, low inflation, ample construction spending, and strong financial market performance. Underneath that strong performance, however, was a set of fragilities that have been exposed by the pandemic. This event speaks to our current economic circumstances, how difficult things are likely to become over the foreseeable future, and the contours of the brisk recovery to follow thereafter.

  6. SISO Short Talk: Highlights from the SISO Women's Leadership Forum
    Highlights from the SISO Women's Leadership Forum.
  7. Networking Lunch

    Hosted by: 



  8. Marketing Breakout: Session 4-A
  9. Operations Breakout: Session 4-B
  10. Revenue Breakout: Session 4-C
  11. Small Business Roundtable Breakout: Session 4-D
  12. Marketing Breakout: Session 5-A
  13. Operations Breakout: Session 5-B
  14. Revenue Breakout: Session 5-C
  15. Small Business Roundtable Breakout: Session 5-D
  16. Networking Break

    Hosted by:



  17. SISO Short Talk: Session 6
  18. SISO Short Talk: Session 7
  19. SISO Short Talk: Session 8
  20. Wrap-up for the day
  21. Transportation for the Reception /Dinner
  22. Closing Night Reception & Dinner


    Hosted by:


Thursday, August 13, 2020
  1. Breakfast
    Hosted by:


  2. Session 9
  3. Networking Break
    Hosted by:


  4. Session 10
  5. Closing Keynote
  6. Closing Remarks
  7. Networking Lunch

    Buffet / Sit-down networking lunch, with Grab+Go options for those with early flights.

    Hosted by:



  8. Building Tour of the Kay Bailey Hutchison Convention Center
    Hosted by:



  • “Without a doubt the most valuable three days of the year for networking, learning, and meeting colleagues.”
    Tony Calanca, Executive Vice President, UBM
  • “Two of the best acquisitions Access Intelligence had executed came directly from contacts and discussions held at the SISO CEO Summit. Beyond that important networking for transactions, I learn best practices from the best in the industry. The ROI for membership is immeasurable.”
    Don Pazour, CEO, Access Intelligence
  • “The impact of SISO is so much bigger than its size. It feels more like a global council of important tribes than a traditional trade association.”
    David Adler, CEO & Founder, Bizbash Media
  • “Our industry thrives on the personal relationships that face-to-face builds, and the CEO Summit is the ultimate place to build YOUR network!”
    Tom Mitchell, President, Messe Dusseldorf North America
  • “As busy, independent, for-profit organizer, SISO keeps our company connected to all the key players working in this industry and allows great relationships and ongoing learning of best practices from the best in the business. All invaluable assets to help move our business forward."
    Howard Hauben, CEO, H2 Events
  • “The SISO membership represents the entire for-profit tradeshow community and the annual SISO conferences are must-attend events for their educational and networking value.”
    Joel A. Davis, Founder & CEO, JD Events
  • “SISO connects strategic minds through invaluable networking opportunities and face-to-face executive conferences focused on excellence and inspiration.”
    Dana Teague, Vice President, Informa Global Exhibitions
  • “Participating in SISO puts you on the leading edge of the events world.”
    Charles McCurdy, CEO, Informa Global Exhibitions


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