Gaby joined Plural in 2016, and is one of the events and digital media sector leaders at Plural and a speaker at industry events globally. Since joining Plural, Gaby has been involved in key M&A transactions in the industry. Gaby has also led a number of key growth strategy engagements in the events sector, including the opportunity assessment and launch strategy for Possible, a marketing tech event subsequently acquired by Hyve and multiple digital media growth strategies for event portfolios.