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Beth Casson - RX

Beth Casson

Senior Vice President , RX

Beth Casson is an accomplished trade show executive and Senior Vice President at RX, where she leads a diverse portfolio including the National Hardware Show, Vision Expo, Fastener Fair, and ALUMINUM USA.

Known for driving strategic transformation and innovation, Beth has reimagined legacy events to better meet the needs of modern audiences—integrating customer-centric design, cross-industry relevance, and forward-looking strategy.

She blends operational excellence with creativity, challenging the status quo and fostering collaboration. With deep market insight and strong relationships, Beth is committed to delivering events that drive business growth and meaningful engagement.

Sessions

Testimonials

  • “Without a doubt the most valuable three days of the year for networking, learning, and meeting colleagues.”
    Tony Calanca
    Executive Vice President, UBM
  • “Two of the best acquisitions Access Intelligence had executed came directly from contacts and discussions held at the SISO CEO Summit. Beyond that important networking for transactions, I learn best practices from the best in the industry. The ROI for membership is immeasurable.”
    Don Pazour
    CEO, Access Intelligence
  • “The impact of SISO is so much bigger than its size. It feels more like a global council of important tribes than a traditional trade association.”
    David Adler
    CEO & Founder, Bizbash Media
  • “Our industry thrives on the personal relationships that face-to-face builds, and the CEO Summit is the ultimate place to build YOUR network!”
    Tom Mitchell
    President, Messe Dusseldorf North America
  • “As busy, independent, for-profit organizer, SISO keeps our company connected to all the key players working in this industry and allows great relationships and ongoing learning of best practices from the best in the business. All invaluable assets to help move our business forward."
    Howard Hauben
    CEO, H2 Events
  • “The SISO membership represents the entire for-profit tradeshow community and the annual SISO conferences are must-attend events for their educational and networking value.”
    Joel A. Davis
    Founder & CEO, JD Events
  • “SISO connects strategic minds through invaluable networking opportunities and face-to-face executive conferences focused on excellence and inspiration.”
    Dana Teague
    Vice President, Informa Global Exhibitions
  • “Participating in SISO puts you on the leading edge of the events world.”
    Charles McCurdy
    CEO, Informa Global Exhibitions