With over 22 years of experience in event management, marketing, and sales, I am a passionate and influential leader who thrives on building and expanding brands across multiple markets. As a Senior Vice President of the Western Region & Business Development at Marketplace Events, I oversee 13 market-leading home & sportsmen shows in Western Canada, with combined sales of $12M and revenue over $6M.

My core competencies include strategic market research, creative and engaging partnership development, sales acumen and team coaching, operational excellence, business development and stakeholder relationship management. I have a proven track record of achieving revenue goals, negotiating contracts, fostering partnerships, and enhancing visitor experience. I am also committed to connecting each show to its local community by establishing alliances with key charitable affiliations and non-profits. I enjoy bringing people together, building connections, and fostering collaboration to expand results.