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Shaela O'Dell - Informa Markets – Engineering

Shaela O'Dell

Senior Marketing Specialist, Informa Markets – Engineering
United States

Shaela O'Dell is a seasoned marketing professional with 6 years of industry experience. After graduating from the College of Charleston, she began her career at a startup company, where she developed a foundation in agile marketing strategies.

Currently, Shaela works as a Senior Marketing Specialist at Informa Markets- Engineering, where she focuses on the DesignCon and MDM Midwest tradeshows with the dedicated show team. Her expertise helps drive engagement and success for these leading engineering industry events.

Within Informa, Shaela is an active participant in the Pulse Squad, where she collaborates with colleagues across different divisions to promote internal mobility, professional growth, and organizational expansion. Her unique background, combining startup innovation with corporate expertise, allows her to bring creative marketing approaches to the specialized technical events sector.

Sessions

Testimonials

  • “Without a doubt the most valuable three days of the year for networking, learning, and meeting colleagues.”
    Tony Calanca
    Executive Vice President, UBM
  • “Two of the best acquisitions Access Intelligence had executed came directly from contacts and discussions held at the SISO CEO Summit. Beyond that important networking for transactions, I learn best practices from the best in the industry. The ROI for membership is immeasurable.”
    Don Pazour
    CEO, Access Intelligence
  • “The impact of SISO is so much bigger than its size. It feels more like a global council of important tribes than a traditional trade association.”
    David Adler
    CEO & Founder, Bizbash Media
  • “Our industry thrives on the personal relationships that face-to-face builds, and the CEO Summit is the ultimate place to build YOUR network!”
    Tom Mitchell
    President, Messe Dusseldorf North America
  • “As busy, independent, for-profit organizer, SISO keeps our company connected to all the key players working in this industry and allows great relationships and ongoing learning of best practices from the best in the business. All invaluable assets to help move our business forward."
    Howard Hauben
    CEO, H2 Events
  • “The SISO membership represents the entire for-profit tradeshow community and the annual SISO conferences are must-attend events for their educational and networking value.”
    Joel A. Davis
    Founder & CEO, JD Events
  • “SISO connects strategic minds through invaluable networking opportunities and face-to-face executive conferences focused on excellence and inspiration.”
    Dana Teague
    Vice President, Informa Global Exhibitions
  • “Participating in SISO puts you on the leading edge of the events world.”
    Charles McCurdy
    CEO, Informa Global Exhibitions