Event success begins at the conceptual/design stage. Whether it’s a launch or the next edition, it begins with intentional strategy guided by audience insight.
First we Design—frame the concept, define the experience and develop the operating plan.
Then we Activate—turning that strategy into execution. Teams align, partnerships are activated, marketing accelerates and the event comes together throughout the ecosystem.
And then we Thrive—bringing that event to life: an event that drives results, strengthens communities, inspires audiences and impacts and influences the marketplace it serves.
Design the concept. Activate the plan, Thrive through results.
All sessions will take place in the Terrace Suite (Level 4).
Breakfast will be served in Rooms 427–429 (Level 4), lunch in the Signature Room (Level 5), and
networking breaks in the Terrace Suite Lobby (Level 4).




